Petsmile Toothpaste Collection: The Only VOHC-Accepted Solution for Plaque Control
Keeping your pet’s teeth clean shouldn’t feel impossible. With more than 80% of dogs over age three showing signs of dental disease, proactive oral care is essential—and Petsmile sets the industry standard.
Petsmile is the first and only toothpaste approved by the Veterinary Oral Health Council (VOHC) for plaque inhibition, making it the leading choice for pet parents seeking clinically validated dental care.
Our collection features the breakthrough Calprox® no-brush formula, which dissolves the thin, sticky biofilm (protein pellicle) where plaque and bacteria attach. The result? Cleaner teeth, healthier gums, and naturally fresher breath.
The Petsmile Difference: Clinically Proven Efficacy and Safety
Petsmile is trusted by veterinary dentists because its science delivers superior plaque and tartar reduction - without abrasives or harsh chemicals.
Only VOHC-Accepted Toothpaste
The VOHC Seal is awarded only to dental products that have passed rigorous trials proving they reduce plaque or tartar when used as directed. Petsmile is the only pet toothpaste that meets these standards.
Calprox® Dissolving Technology
This patented compound - an encapsulated form of calcium peroxide and essential minerals - breaks down the protein pellicle, the root layer where plaque forms. By dissolving this biofilm, Petsmile:
- Reduces plaque
- Whittens teeth safely
- Supports gum health
- Helps prevent periodontal disease
Easy No-Brush Formula
Perfect for fussy pets. Simply apply a pearl-sized drop to your dog or cat’s teeth. As they lick and spread the paste, Calprox goes to work - no brushing required.
Human-Grade, Safe Ingredients
Petsmile contains calcium and minerals that help re-mineralize enamel. It is free from:
- Xylitol
- Fluoride
- Parabens
- Silica (a harsh abrasive found in many pet toothpastes)
This makes it safe for pets to swallow and suitable for daily dental care.
The Science of Calprox®: Targeted Dental Transformation
How Calprox® Works
Calprox® targets the protein pellicle, a naturally forming biofilm that traps bacteria and fuels plaque development. By dissolving this sticky layer:
- Plaque loses its anchor
- Bacteria are removed more easily
- Enamel is re-mineralized
- Teeth become visibly whiter
- Breath improves
- Gum health strengthens
This unique chemical–mechanical action is why Calprox exceeds the capabilities of traditional enzymatic toothpastes.
Clinically Proven Results
Independent studies demonstrate the superior performance of Petsmile compared to leading pet toothpaste brands:
- 62% greater reduction in plaque
- 28% greater reduction in gingivitis
These clinically measured improvements show why Petsmile pet toothpaste is recommended by veterinary professionals around the world.
Frequently Asked Questions
What is the VOHC Seal, and why is it important?
The Veterinary Oral Health Council (VOHC) Seal is the highest level of dental product accreditation in pet health. Products earning the Seal have undergone strict, scientific review proving they reduce plaque or tartar. Petsmile is the only toothpaste to meet these standards.
Do I need to brush my pet’s teeth when using Petsmile?
No. Petsmile is designed as a No-Brush toothpaste. Apply a small amount directly to the teeth or gums with a swab or finger. Your pet’s natural licking action distributes the formula.
Why is Calprox® safer than abrasive toothpastes?
Calprox® is non-abrasive and safe for everyday use. Unlike silica-based toothpastes, which can wear down enamel, Calprox gently dissolves the protein pellicle without scratching or thinning the tooth surface. It also contains no Xylitol, Fluoride, or harsh chemicals, making it safe for pets to swallow.
What flavors does Petsmile come in?
Petsmile is available in highly palatable pet-friendly flavors such as London Broil Beef and Rotisserie Chicken, making daily dental care easier and more enjoyable.